Why Your Business Isn’t Showing on Google - Tips from the Best Digital Marketing Freelancer in Dubai (2025)
Have you ever done a Google search for your company and found nothing? You’re not the only one. I’ve heard this so many times from small business owners:
“My business isn’t showing up on Google. What’s going wrong?”
And trust me, I get the frustration.
You’ve poured your heart into building your business—so not being found online feels like being invisible.
But here’s the good news: in most cases, it’s totally fixable.
As the best digital marketing freelancer in Dubai, I’ve helped many local brands go from “unsearchable” to top of the page. And honestly? It often comes down to just a few missed steps.
Let’s break it down together.
You Might’ve Missed the Basics
If you haven’t set up your Google Business Profile (formerly known as Google My Business), that’s probably the issue. It’s the first thing Google looks at when deciding who to show in local search results.
Your profile should have your business name exactly as it appears on your website, your phone number, address, business hours, and the right category. Throw in a few good photos, list your services, and write a short, clear description. And don’t forget reviews—they matter more than you think. When you get one, reply to it! It shows Google (and people) that you’re active and trustworthy.
Your Website Doesn’t Speak “Local”
A beautiful website is great, but if it doesn’t tell Google where you are and who you help, it won’t do much.
For example, let’s say you’re a dog groomer. Instead of just saying “we offer grooming services,” say something like “dog grooming in Jumeirah.” Mention your location naturally across your site—especially on your homepage, service pages, and in your page titles.
No need to stuff in keywords—just talk like you’re explaining your business to someone nearby. That’s what works.
Google’s Looking for Trust
Google wants to recommend businesses it can trust. So if your online presence is quiet—no reviews, no mentions, no consistent info across platforms—it doesn’t have much to go on.
Ensure that your contact details (name, address, and phone number) are consistent across all platforms, including directories, social media, and your website.
Ask happy customers for reviews, and try to get listed on a local blog or news site. These small moves build your credibility.
You’ve Gone a Bit Quiet
Google also looks for signs that you’re active. If your site hasn’t been updated in ages, your Google Business Profile is gathering dust, and no one’s reviewed you in months—that silence can push you down the rankings.
Try posting a quick update, adding a fresh photo, or even writing a short blog post now and then. That activity shows Google (and potential customers) that you’re still in the game.
Final Thoughts
If your business isn’t showing up on Google, don’t panic. You don’t need a massive budget or a tech team. All you need is a little consistency and the appropriate steps.
And if you’re feeling stuck, there are still ways out of it. As the best digital marketing freelancer in Dubai, I help businesses be visible, stand out, and confidently race ahead. So, let’s ensure that your firm receives the online and offline exposure it deserves.